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Celebrity Brow Artist / Owner

Erica Kovitz Beverly Hills, Erica is a celebrity Microblading artist in Beverly Hills, CA. On June 8, 2021, she was featured on E!’s hit television show ‘Botched’ (S07 E04), where she micro bladed and transformed celebrity plastic surgeon Dr. Paul Nassif’s eyebrows. 


Erica Arana Kovitz is the owner/lead artist at both Beverly Hills Microblading & Erica Kovitz Beverly Hills, two successful locations a few doors down from one another in Beverly Hills.  She also owns The Tanning Boutique in West Beverly Hills. Erica is recognized as a top Microblading artist in the world and opened the first standalone Microblading stores in Los Angeles.


Some of Erica’s celebrity clients include:

Dr. Paul Nassif (Botched)

Savannah Chrisley (Chrisley Knows Best)

Julie Chrisley (Chrisley Knows Best)

Eva La Rue (CSI Miami)

Anjelah Johnson (Comedian & Actress)

Patti Stanger (Millionaire Matchmaker)

Kristen Doete (Vanderpump Rules)

Katie Schwartz-Malone (Vanderpump Rules)

Brittany Cartwright (Vanderpump Rules)

Dayna Kathan (Vanderpump Rules)

Danica Dow (Vanderpump Rules)

Billie Lee (Vanderpump Rules)

Morgan Willett (Big Brother, Ex on the Beach)

Kaitlyn Herman (Big Brother)

Torrei Hart (Comedian & Actress)

Lynn Curtain (Real Housewives of Orange County)

David Toboriwsky (90 Day Fiancé)

Jojo Fletcher (Bachelorette)


Previously, Erica spent over a decade working in the Medical Spa & Beauty industry. She has extensive knowledge of skin & aesthetics. A perfectionist by definition, Erica takes great pride in her work, and is always in search of the latest beauty trends.NFL Cheerleader  

Erica Arana Kovitz a former Pro NFL Cheerleader for the Oakland Raiders.  She was awarded the 5-6-7-8-dance award her Rookie year for her hard work and dedication on the field. An ambassador for the Oakland Raiders, Arana traveled internationally to promote the NFL and has participated in over 50 charitable events.  Erica was chosen as the National NFL Spokes Model for Coors Light, by the Oakland Raiders where she has been featured on many billboards and point of sale advertisements. In 2007 the NFL selected her to represent the Oakland Raiderettes in the NFL Cheerleader Playoffs television show, which debuted on the NFL Network.


Erica was born and raised in Fillmore, CA. She is of Mexican descent. Erica is a member of the Fillmore High School Sports Hall of Fame and holds many of their track and field records to this day. She competed in the state level and placed 2nd in the Heptathelon at Moorpark College





Fluffy Brows
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Beverly Hills Microblading
Beverly Hills Microblading
Beverly Hills Microblading
Beverly Hills Microblading
Beverly Hills Microblading
Beverly Hills Microblading
Beverly Hills Microblading
Beverly Hills Microblading
Beverly Hills Microblading
Beverly Hills Microblading
Beverly Hills Microblading
Beverly Hills Microblading
Beverly Hills Microblading
Beverly Hills Microblading
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Microblading for Men
Microblading Men
Beverly Hills Microblading

Microblading Experience

Beverly Hills Microblading is your destination for Natural & Beautiful Microbladed Eyebrows.  Located in the heart of Beverly Hills, we are the first dedicated Microblading store front in Los Angeles.

Step 1: Consultation

Custom tailored brows just for you.  During your one-on-one consultation our microblading experts will find out more about you and answer any questions you might have about this exciting procedure.

Step 2: Discuss Desired Brow Shape

Our Microblading experts will take their time with you to come up with a brow shape that compliments your facial features.

Step 3: Numbing

High grade topical anesthetic is applied for a pain free procedure.

Step 4: Eyebrow Mapping 

Precise detail in marking where your brow should start and end along with finding out where your arch is naturally at its highest.

Step 5: Shaping your new brow  

A well shaped brow outline 

Step 6: Perfecting eyebrow symmetry 

Application ensures the ultimate symmetry and shape

Step 6: Approval 

You approve new brow shape before the procedure begins.  The excitement begins!

Step 7: Microblading Magic Begins

Lay down and relax. Your microblading begins.

Final Reveal : Bye Bye to drawing in your eyebrows 

Wake up and just go.  No more drawing in your eyebrows or worrying about them smudging off.  The results are beautiful & natural!

Beverly Hills Locations